Still, the company laid off 1,900 workers, or about 25% of it staff, in May 2020. He pushed the CEO to think "beyond where and when" - the title of an inspiration book he made for Chesky - and to think of Airbnb as a company about "connection." When Airbnb started considering job cuts, Ive weighed in: "You aren't going to cut your way to innovation," he told Chesky at the time. In March 2020, Airbnb bookings plummeted as the coronavirus spread across the globe, sending the company's valuation down 16%, according to one report. In fact, it was the early pandemic challenges for Airbnb that brought the two moguls together, the Journal reports. According to Ive, when he left Apple in 2019 and formed a creative collective called LoveFrom, Chesky called and asked to be one Ive's first clients.Ĭhesky, who studied at the Rhode Island School of Design before cofounding the home-sharing service in 2008, told the Journal that he "never understood design on a deeper level until I worked with Jony." Ive is now advising Chesky on everything from logo design to strategy, and since the onset of the pandemic, Chesky and Ive talk almost every day. In an interview with The Wall Street Journal published Wednesday, Ive opened up about his friendship with Brian Chesky, the 41-year-old cofounder and CEO of Airbnb. "You aren't going to cut your way to innovation," Ive said, though Airbnb later axed 1,900 roles.įormer Apple design chief Jony Ive saw plenty of ups and downs during his 27 years at the iPhone-maker, and now he's sharing his wisdom with another generation of innovators. Apple's longtime head of design Jony Ive left the company back in mid-2019 to start his own company called LoveFrom, and one of Ive's first clients is Airbnb. The pair talk almost every day and Ive weighed in when Airbnb was mulling job cuts. We’re both excited about the ideas we already have, as well as ideas that are currently beyond our imagination.Airbnb CEO Brian Chesky counts former Apple design chief Jony Ive as one of his closest advisers. We believe that working together will be an important and powerful creative partnership. I hope all of this speaks to the seriousness of our design-driven approach.
I know he is particularly excited about a relationship that will evolve to become a deep collaboration with our creative team. Jony will also help us continue to develop our internal design team, which he believes to be one of the world’s best. We have made the decision to work together through a multi-year relationship to design the next generation of Airbnb products and services. Shares of Airbnb fell by 3. Today, I’m thrilled to announce that Jony and his partners at LoveFrom will be engaging in a special collaboration with me and the Airbnb team. In December 2020, the short-term rental platform went public, sending Chesky’s net worth surging by 6.5 billion. We’ve seen how design can facilitate trust and enable more human connection, something people are desperate for during an unprecedented time of loneliness and disconnection. We each believe not only in making objects and interfaces, but in crafting services and experiences. Brian Chesky, Airbnb’s chief executive, said the company had signed a multiyear special collaboration with Ive’s design company LoveFrom. If you’re unfamiliar with Jony Ive, he’s the man behind lots of your favorite things. We share the same belief in the value and importance of creativity and design. That’s right people, Airbnb has brought on Jony Ive, the ex-Chief Head of Design at Apple. Jony and I have been good friends for many years, and he has been gracious enough to provide me with guidance and advice. Over a year ago, Jony formed a new company called LoveFrom as a collection of creatives that include designers, architects, musicians, writers, engineers, and artists.
One of the designers who Joe and I have most admired is Jony Ive, the former Chief Design Officer at Apple. From the design of our original business model, to our system of trust, to the creation of new products and offerings, we approach many of our decisions as design problems. We brought this design-driven approach to Airbnb. Joe and I studied industrial design together at RISD, and we were taught that design is more than the way something looks – it’s how something fundamentally works. Since the beginning, design has been at the core of everything we do. While at Apple, Sir Jonathan designed hugely successful products including the. From our Co-founder and CEO Brian Chesky: British designer Sir Jony Ive has said he is leaving tech giant Apple after more than two decades at the firm.
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